Meaning

Why what's interesting is so interesting

On Day 1, I said I would be writing about what’s interesting to me.

Maybe this sounds a little trite. If you write online, there is often an expectation to mould your writings into short, punchy essays, layered with hot, contrarian takes.

But following what’s interesting is deeper than this.

To follow what’s interesting is to trust your sense of salience. Salience is an exquisitely complex way of pulling meaning from the world. It’s fast, yet utterly personalised. A lot of it happens beneath your awareness. You don’t know all the inputs and you never will.