Posse

Why I'm publishing every day on my personal website

I’m publishing something new every day, until June 30.

I already have a Substack and a few social networks which begs the question: why am I sharing these posts here?

I’m leaning into a strategy known as POSSE—Publish (on your) Own Site, Syndicate Elsewhere.

The primary reason is that I control the content by sharing it here first. I retain all ownership and I am not subject to the trials and tribulations of other websites closing down or minor algorithmic changes wiping out segments of my audience.